Tag Archives: marketing

Down to the wire/almost

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Down to the wire/almost

Twelve days till launch day.  Daughters of Deliverance will become public.

Amazon has already posted it , but no one can buy, or even review it until December 1, 2016. I have a small stash of books in preparation for the launch party on that night. Invitations have been issued, cookies and cider ordered, and door prizes arranged.

A special list of readers have a one-time-read- only-file  in the hopes that they will write a glowing– or even not so glowing– review for Amazon. Evidently Amazon’s algorithms will determine if my book has drawn in enough reviews to give it a boost.

The promo cards arrived from the printer which I’ll use to invite people to the launch party.  You probably won’t be in the vicinity that night to attend , but I shared the card above so you may know how to buy the book for yourself.*

I learned recently that  129,864,880 books have been published in all of modern history according to Google algorithms.  That makes  Daughters of Deliverance the 129,864,881st book to see the light of day. Which may make my contribution to the world’s wealth of literature infinitely small and unimportant, but the value  of Katharine Bushnell’s life and work among mistreated  women has impacted countless lives.

*The book’s description reads:  1886 Kate begins work with women in Hell’s Half Acre, then on to the white-slavery dens in Wisconsin’s brutal lumber camps.  Trusting God, she sends her report to the governor.  Will he listen to the plight of these young women?  Or brand her a liar?

To Market, To market. . .

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To Market, To market. . .

Marketing is not my profession nor preference. In the good old days, I sent a manuscript to the publisher who had given me a contractor, and basically they did everything else. (Course they didn’t always sell a lot of books!)

Things have changed.  The fun stage of writing and editing (yes I enjoy that part) , and seeing the proofed copy on line are over.  Now I’m in the difficult stage — between writing and selling. It’s called marketing, and in this day, the author carries a lot of that responsibility.

So for the last few weeks I’ve been trying to figure out a marketing plan that would produce results right away!  Since Daughters of Deliverance will come out on December 1, just in time for  Christmas  shopping, it’s the ideal season. The problem is that there are just too many options–many options– which require knowledge and experience using social media. Here’s what I mean:

Launch party–for real, with snacks and door prizes

  • Facebook launch party–online, no snacks 🙂 but free books
  • Blog
  • Book blog tour
  • Online book club
  • Email
  • Getting Reviews
  • Flyers produced and printed for handouts
  • Bookstore connections
  • Video interviews
  • Twitter
  • Goodreads
  • and more!

What’s most important — and what’s least productive? For your good advice,  I’ll send you a free copy of my biographical  fiction based on the life of Katharine Bushnell, MD,  advocate for women caught in white slavery in the 19th century.  Watch for Daughters of Deliverance coming out December 1.

Hope you like my creative formatting. The list was supposed to be in a straight line after dots, but I rather fancy WordPress’s design.